Bird Marketing

BACKGROUND

Introduce your business and what you do there.

I am the director of Moda Minx, a fashion brand in the U.K. We are quite well-known and have a strong following on social media.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bird Marketing?

Previously, we worked with two or three people who weren’t interested and pretended they would deliver more than they did. After seeing Bird Marketing’s work, we realized our previous developer wasn’t that good and what we hadn’t been getting.

SOLUTION

What was the scope of their involvement?

Bird Marketing switched our site from WooCommerce and designed our new site in Magento. We constantly change the website to try and make it better. Additionally, they take care of our SEO, Google Analytics, and social media.

What is the team composition?

We work with around eight or nine people who help us, and Phil is my main point of contact. The employees on our side speak directly to his team members.

How did you come to work with Bird Marketing?

Three people I know from other local businesses referred them to me. They are well-known now.

How much have you invested in them?

We have spent around £20,000 ($28,056 USD).

What is the status of this engagement?

We began working together in 2017, and the relationship is ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

The website is really fast. Many customers email us and tell us how much they love the new site. We also gained 10,000 followers within two weeks since they started working on our digital marketing.

How did Bird Marketing perform from a project management standpoint?

If we want something done, it is done within an hour and if it something urgent, they are on it right away. We recently had a problem with our shipping, and they fixed it before the deadline.

What did you find most impressive about them?

Everything they do is impressive. Phil [Managing Director, Bird Marketing] continuously suggests improvements to everything. For example, we have a large following on Instagram, but business was slow for about six months due to the Instagram algorithm changes. Phil told us what we were doing wrong and changed it for us. We went from gaining 1,000 followers in four or five months to gaining thousands of followers in a short amount of time.

Their company is amazing. Phil is such a nice person and the staff is brilliant. They go beyond what needs to be done and exceed expectations in what they offer us. They work around the clock and will do anything for us at any time of day.

Are there any areas they could improve?

No, they are brilliant.

Do you have any advice for potential customers?

Make sure you find the right partners to work with. It is really important that the design company you are working with have the same enthusiasm as you do toward your brand in order to help you grow it. If you are just another customer on their list, they aren’t going to help you. But, if they look at your brand and you see they want to help you the way that Phil’s company does, then you will definitely succeed.

BACKGROUND

Introduce your business and what you do there.

I Love Fancy Dresses Ltd. is an e-commerce company in Essex in the UK selling fancy dresses. We deliver about 300,000 parcels a year worldwide but mostly within the UK. I’m the director.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bird Marketing?

We are massive Amazon and eBay sellers, but we weren’t very good sellers on our own website. Where we would send 300,000 parcels a year, there were 260,000 going out from Amazon and eBay sales and 45,000 coming from our website. For us this was scary because what if eBay would kick us off or Amazon would sell fancy dresses themselves, we won’t be left with our own. It never felt like our own business. We reached out to Bird to improve our brand awareness in the market and improve our website sales.

SOLUTION

What was the scope of their involvement?

The first thing they advised us to do was clean up the website SEO-wise. We needed to make sure the site was SEO friendly and readable for the search engines. In phase two, they made a big effort in making sure we weren’t wasting any connections we already had. We have a big relationship with ITV here in the UK. We provide a lot of costumes for their TV programs and for different productions they put on. We weren’t gaining anything from that until Bird came to us and pushed them to have backlinks to our website on their website which actually got very considerable rank after they did that. Our sales started growing right away after Bird took over.

At first, I was a bit skeptical about SEO. They were very helpful in explaining and showing us what they were going to do first and then implemented the changes when we were happy.

What is the team dynamic?

There were five or six resources that assessed the website and kept us educated about the process. There was one person working on the home page, one who would work with the on-page SEO, one who dealt with resizing imagery, etc. They all had their different specialties. There were three or four that we spoke to regularly. Jake Alder, one of the developers, was really helpful.

How did you come to work with Bird Marketing?

Bird is quite a name in our local area. There are three big agencies in the area. I was very skeptical to go to an agency because I heard so many stories of them taking your money and your rank on Google not really being increased. I got recommended by a friend and I decided to do some search on Google. They were coming up very highly on Google for some of the things I wanted to do including on-page SEO cleanup and how to grow my rank with my keywords. I was doing local searches because I wanted someone I could go and meet in person. That was a big thing for me because I was so skeptical.

How much have you invested with them?

We spent £4,200 per month on SEO. There have been add-ons where I asked for development of some things that weren’t involved with the website. There were additional fees for those projects.  

What is the status of this engagement?

We started working with them in September 2016. Our initial agreement was a 12-month contract but they never held me to that. They told me it was an ongoing process and hoped I was happy with what they were doing. The relationship is ongoing. We’re still working with them now, and we’re very happy.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

They got us to page one on Google for the keyword wholesale fancy dress. Before that, we had no sales in our wholesale department. Our wholesale was all based on phone out sales. We now see sales of between £4,000 and £5,000 per month from our whole section of our website. We now rank on page one for adult fancy dress questions. Our sales are up 50% year on year on the website. In the local area, our local brand recognition has grown massively.

There was a time I would say where I work and people would ask if it was a certain store. I would say, “No, we’re over here.” Now I say where I work and people say, “Oh, I know you. I’ve seen you on Facebook or Google.” It’s been great from a local level as well as a national level.

How did Bird Marketing perform from a project management standpoint?

They did very well. What I found amazing was how they architected the whole thing before we began. Before anything was changed, it was written down and planned, and I knew every single step and change that would be made before it was done.

They have a really good ticket support system. I really hate these systems where you post a ticket and no one gets back to you for 24 hours. I want to talk to someone on the phone. They said we could phone them, but they also wanted us to try their ticket system. I post a ticket, and within 10 minutes, I have a response where I know someone’s working on it and that they understand it. Within an hour or two, there’s a response, and if it’s not fixed 100%, they let you know why. Their ticketing system is second to none.

What did you find most impressive about them?

The ticket support system was what impressed me the most. I’ve dealt with a lot of companies before and you’re just a number in line. Bird treats that ticket system like the clock is running and they need to keep moving to get on the tickets right away. That meant a lot to me because I was skeptical going into the process. It’s nice to know they’ve got your back. They’re a really friendly company. You can call them whenever you want. They’re always happy to answer your questions. They make it jargon free for someone like me who’s not SEO or technically minded. They cut out all the long words and explain what they’re going to do.

Are there any areas they could improve?

They could be a little cheaper. Their price is higher, but the service they offer is high as well. I’m not knocking their price because they have delivered tenfold. They are the high end of the market.

BACKGROUND

Introduce your business and what you do there.

Regis Mutual Management manages a number of mutuals, providing insurance for organizations and individuals. I’m the digital marketing manager responsible for the marketing relating to building websites, online advertising, and social media for mutuals.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bird Marketing?

I reached out to Bird Marketing to build a new website from scratch for a rebrand that we were doing for an existing mutual.

SOLUTION

What was the scope of their involvement?

We outsourced the brand and development to Bird Marketing. We had brand guidelines that Bird Marketing needed to follow with part of the brief. We use WordPress for all of our websites, making it a prerequisite on our brief to continue using that platform. We took care of the marketing. We had some initial conversations with them and then we had two developers working on their side after that.

How did you come to work with Bird Marketing?

When I joined the company, Bird Marketing was already appointed in a contract with us for website maintenance.

How much have you invested with Bird Marketing?

Our investment was less than $10,000.

What is the status of this engagement?

The project started in November 2016 and was completed in February 2017. The website has launched.

RESULTS & FEEDBACK

Could you share any evidence that would demonstrate the productivity, quality of work, or the impact of the engagement?

The website has been live for a month with the rebrand launching only yesterday. For the last month, we have been setting up the SEO, marketing, and beta user testing. There has been positive feedback from the company all around. Everyone is really pleased. It’s a step change for the company.

How did Bird Marketing perform from a project management standpoint?

Bird Marketing performed really well. We had some tight deadlines, and they turned things around quickly. I’m impressed with that.

What did you find most impressive about Bird Marketing?

Bird Marketing was very good at pointing out better ways to do things. When I brought something in, they would suggest why it wouldn’t work out in the best way with valid reasons and recommended better ideas. It was solution focused.

Are there any areas Bird Marketing could improve?

Coming in towards the end of the project when we were snagging, there were a few details that Bird Marketing missed, but it was nothing major.

BACKGROUND

Please describe your company and position.

I am the Director of Ballsportz

Describe what your company does in a single sentence.

Ballsportz - sports and Branded games hire

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Increase ranking
• More awareness
• Improve content

SOLUTION

How did you find Bird Marketing?

Referral

Why did you select Bird Marketing over others?

Referred to me

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We’ve had an outstanding experience working with Bird. From the very start, they showed a deep understanding of our brand and our target audience. 

Communication has been clear and professional throughout, with regular updates and honest advice on what will drive real results. 

I highly recommend them!

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Ranking 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Communication has been clear and professional throughout, with regular updates and honest advice on what will drive real results. 

What was your primary form of communication with Bird Marketing?

Virtual Meeting

What did you find most impressive or unique about this company?

We’ve had an outstanding experience working with Bird Marketing. From the very start, they showed a deep understanding of our brand and our target audience. 

Are there any areas for improvement or something Bird Marketing could have done differently?

Amazing. I highly recommend them!

BACKGROUND

Introduce your business and what you do there.

I am the marketing manager at Graepels, a Manufacturing Company specialising in Engineered Metal Products. We manufacture perforated metal and woven wire mesh and offer fabrication services for a range of industries and market sectors across Ireland and the UK.

OPPORTUNITY / CHALLENGE

What challenge were you trying to address with Bird Marketing?

We had a new website that was underperforming we needed technical SEO addressed and a solid SEO action plan. 

SOLUTION

What was the scope of their involvement?

Bird Marketing provided a comprehensive SEO strategy tailored to our needs. They developed a detailed 6-month plan that directly addressed our concerns and outlined actionable steps to improve our online presence.

What is the team composition?

We regularly collaborate with 2–3 team members from Bird Marketing, ensuring consistent communication and support throughout the project.

How did you come to work with Bird Marketing?

We discovered Bird Marketing through an online search. I reached out, and Steven responded promptly. He was professional, knowledgeable, and took the time to understand our situation without applying any pressure. His approach gave us confidence in their commitment and expertise from the outset.

What is the status of this engagement?

We began discussions in February 2025, and the project officially kicked off in March 2025. The engagement is currently ongoing.

RESULTS & FEEDBACK

What evidence can you share that demonstrates the impact of the engagement?

Once the technical issues were resolved, we saw a clear improvement in our search rankings. The combination of on-site optimisation, technical fixes, and strategic recommendations has had a significant impact. Our analytics show strong, measurable growth across key performance metrics.

How did Bird Marketing perform from a project management standpoint?

Bird Marketing has been consistently professional, punctual, and adaptable. Their team is dynamic and always willing to assist. We communicate seamlessly using a mix of tools including phone, WhatsApp, email, messages, and Google Meet, which keeps the project running smoothly.

What did you find most impressive about them?

What stands out most is their attitude and customer focus. The team genuinely invests time into understanding your needs, and their transparency, responsiveness, and support make them feel like an extension of your own team. The transparency and support are unique.

Are there any areas they could improve?

Honestly, no — we’ve been very satisfied with every aspect of the engagement so far.

BACKGROUND

Please describe your company and position.

I am the Executive of ABF

Describe what your company does in a single sentence.

Financial services

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• SEO

SOLUTION

How did you find Bird Marketing?

Online Search

Why did you select Bird Marketing over others?

High ratings

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Improve SEO rankings to generate brand visibility and leads

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased rankings of keywords

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Very responsive, great project management 

What was your primary form of communication with Bird Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

Their commitment to the project stands out.

Are there any areas for improvement or something Bird Marketing could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Manager of Essex Turbo Ltd

Describe what your company does in a single sentence.

Provide Parts for the automotive industry 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Create New Website
• SEO
• PPC

SOLUTION

How did you find Bird Marketing?

Referral

Why did you select Bird Marketing over others?

• High ratings
• Pricing fit our budget
• Good value for cost
• Referred to me
• Company values aligned

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Create a new Website and increase traffic using SEO and PPC

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

The number of jobs quoted has increased steadily with clear indication that they have come from SEO & PPC

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Bird has managed our project effectively, keeping open lines of communication, keeping us up to date on all aspects of our projects, and delivering everything requested. 

What was your primary form of communication with Bird Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The most impressive part of this company is their ability to overcome and find resolutions for any issues that arise. 

Are there any areas for improvement or something Bird Marketing could have done differently?

i have not come across any problems while using birds services.

BACKGROUND

Please describe your company and position.

I am the Finance

Describe what your company does in a single sentence.

Financial planning for high-net-worth and ultra high-net-worth individuals. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Website update
• SEO
• Google Ad campaign
• Social media

SOLUTION

How did you find Bird Marketing?

Referral

Why did you select Bird Marketing over others?

• High ratings
• Great culture fit
• Good value for cost

Describe the scope of work in detail. Please include a summary of key deliverables.

• Website overhaul 
• Google ad campaign for lead generation
• Social media management 

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

• PPC
• Social Media engagement

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Delivered all projects within budget and on time. Provided status updates along each stage of the projects. 

What was your primary form of communication with Bird Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

The seamless blend of creativity and technical expertise was impressive.

Are there any areas for improvement or something Bird Marketing could have done differently?

N/A

BACKGROUND

Please describe your company and position.

I am the Managing Director of Bubly Bathrooms Limited

Describe what your company does in a single sentence.

Bubly Bathrooms Limited is an online web store where customers can purchase high quality bathroom products. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• Increase conversions
• Increase speed and effiency
• Craft an eye catching website.

SOLUTION

How did you find Bird Marketing?

• Online Search
• Referral
• Have used before.

Why did you select Bird Marketing over others?

• High ratings
• Close to my geographic location
• Good value for cost
• Company values aligned

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The Bird team was engaged to design and develop a responsive, fast-loading, and visually appealing website for Bubly Bathrooms, a brand focused on delivering premium bathroom products. The website needed to reflect the modern, sleek, and high-quality nature of the products, with an emphasis on user experience and ease of navigation.

Key Deliverables:

 1. Website Design:

 • Custom Design: Creation of a unique, brand-aligned design that captures the aesthetic of Bubly Bathrooms, including a modern layout, colour scheme, and typography.

 • Responsive Design: Ensuring the website is fully responsive and provides an optimal viewing experience across all devices (desktop, tablet, and mobile).

 • UI/UX Design: Focus on user experience to ensure the website is intuitive and easy to navigate, with clear calls to action and a seamless flow.

 2. Website Development:

 • Front-End Development: Implementation of the design using the latest HTML, CSS, and JavaScript technologies to ensure fast load times and smooth interactions.

 • Back-End Development: Integration with a content management system (CMS) to allow for easy updates and management of website content. Custom functionalities were developed as needed, including product showcases and a contact form.

 • E-commerce Integration: If applicable, setup and integration of an e-commerce platform to enable online sales, including payment gateway integration and product management features.

 3. Content Integration:

 • Product Descriptions: Upload and formatting of product descriptions, images, and other relevant content to showcase the Bubly Bathrooms product range effectively.

 • SEO Optimisation: Basic on-page SEO setup, including meta tags, alt text for images, and keyword integration, to enhance the website’s visibility on search engines.

 4. Testing and Quality Assurance:

 • Cross-Browser Testing: Ensuring the website functions properly across different web browsers (e.g., Chrome, Firefox, Safari, Edge).

 • Performance Optimisation: Fine-tuning the website for optimal speed and performance, including image compression, code minification, and caching strategies.

 • Security Measures: Implementation of basic security protocols to protect the website from vulnerabilities, such as SSL certificate installation and protection against common web threats.

 5. Post-Launch Support:

 • Training: Providing training sessions for the Bubly Bathrooms team on how to manage and update the website using the CMS.

 • Ongoing Maintenance: Offering ongoing support for any post-launch issues, updates, or additional features that may be required.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1. Website Performance:

 • Page Load Time: The newly launched website achieved an average page load time of under 2 seconds, ensuring a fast and smooth experience for visitors right from the start.

 • Mobile Responsiveness: The website was fully optimised for mobile devices, resulting in strong initial engagement with mobile users, accounting for 60% of total traffic within the first month.

 2. User Engagement:

 • Initial Traffic Surge: Following the launch, the website saw a 50% increase in traffic month-over-month, driven by effective marketing and SEO efforts.

 • Conversion Rate: The new site quickly established a strong conversion rate, with 20% of visitors taking key actions such as making a purchase or submitting an inquiry form.

 3. Search Engine Optimisation (SEO):

 • Search Engine Visibility: Within the first three months, the website secured top 10 positions on Google for several targeted keywords, reflecting the effectiveness of the SEO strategy implemented during the build.

 • Organic Traffic Growth: The site experienced a steady increase in organic traffic, growing by 40% over the first quarter as the site became more established in search engine rankings.

 4. Customer Feedback:

 • Positive Launch Reception: User feedback collected post-launch showed a 95% satisfaction rate, with customers praising the website’s design, ease of navigation, and overall user experience.

 • Engagement Metrics: High engagement metrics, such as an average session duration of over 3 minutes and a low bounce rate, indicated that visitors were finding the site compelling and easy to use.

 5. Sales and Revenue Impact:

 • Initial Sales Performance: The website quickly contributed to the business’s bottom line, generating a significant percentage of new sales within the first few months, with a 15% increase in online sales compared to pre-launch estimates.

 • Average Order Value (AOV): The website achieved a strong average order value, indicating that the design and product presentation effectively encouraged customers to purchase higher-value items.

 6. Brand Establishment:

 • Brand Awareness: The new website played a key role in building Bubly Bathrooms’ brand presence online, with a 30% increase in brand-related search queries.

 • Social Media Engagement: The website launch was complemented by an increase in social media engagement, with a 25% boost in followers and interactions across Bubly Bathrooms’ social media channels.

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The project management by the Bird team was exceptional throughout the entire process. From the outset, they set clear timelines and milestones, ensuring that all deliverables were met on time. Communication was a strong point, with regular updates provided at each stage of the project. This transparency made it easy to track progress and stay informed about what was happening.
Whenever I had specific needs or adjustments, Bird was incredibly responsive. 
They were quick to address any requests or concerns, often going above and beyond to ensure that the final product aligned perfectly with my vision. Their ability to listen and adapt was evident, as they incorporated feedback seamlessly and made sure that any changes were implemented without delay.
Overall, Bird demonstrated a highly organised and efficient approach to project management, delivering everything on time and responding to my needs with professionalism and care. This level of service gave me confidence that the project was in good hands, and the final outcome exceeded my expectations.

What was your primary form of communication with Bird Marketing?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

What stood out most about Bird was their exceptional ability to blend creativity with technical expertise. They didn’t just build a website; they created a digital experience that perfectly captured the essence of Bubly Bathrooms. Their attention to detail was remarkable, ensuring that every aspect of the site was visually appealing, user-friendly, and aligned with my brand’s identity.
Additionally, their commitment to understanding my vision and translating it into a high-quality product was truly impressive. 
They took the time to listen to my ideas and provided thoughtful suggestions that enhanced the final result. The level of care and dedication they put into the project made the entire process feel collaborative and tailored to my specific needs.
In short, Bird’s unique combination of creativity, technical skill, and client-focused approach made working with them a standout experience.

Are there any areas for improvement or something Bird Marketing could have done differently?

Honestly, there’s very little to add in terms of areas for improvement because the team at Bird exceeded my expectations in every way. Their attention to detail, proactive communication, and ability to deliver on time made the entire process smooth and enjoyable. They truly brought my vision to life, and I couldn’t be happier with the result.

BACKGROUND

Please describe your company and position.

I am the Co-Founder of FBRG

Describe what your company does in a single sentence.

Luxury concierge 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Bird Marketing to accomplish?

• web design

SOLUTION

How did you find Bird Marketing?

Online Search

Why did you select Bird Marketing over others?

• High ratings
• Pricing fit our budget
• Great culture fit
• Company values aligned

How many teammates from Bird Marketing were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

Very happy with the website they have build for me.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

I had a great experience with the team at Bird Marketing. 

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their support team were really responsive.

What was your primary form of communication with Bird Marketing?

• In-Person Meeting
• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

They work to a high standard.

Are there any areas for improvement or something Bird Marketing could have done differently?

N/A