The Great Field

BACKGROUND

Please describe your company and your position there.

Looking After Me provides personal health and wellbeing care to employees of small to medium sized businesses through direct access to private GP, counselling and lifestyle management support. Founder/Director

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Great Field, and what were your goals?

The Great Field helped our start up company with Branding through style guide and road map. We are currently working with them to develop an employee health and wellbeing portal and client website.

SOLUTION

How did you select this vendor?

The Great Field were referred to us as experts in 'healthcare' branding and marketing.

Describe the scope of their work in detail, including any steps and the final deliverables.

We started with initial meeting to develop our roadmap, including:

• Our mission
• Our vision
• What makes us different?
• Ideal customer personas
• Messaging/Tone of voice
• Keywords 
• Our aesthetic tone
• Competitors
• Value proposition
• Our benefits
• Why customers buy from us
• Awareness
• Action formula
• Touch pointtable

How many people from the vendor's team worked with you, and what were their positions?

Initially 2 - Jamie as director and creative specialist. We are now working with Craig and his Website development team

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Full branding Stylescape and documents developed from it.

Describe their project management style, including communication tools and timeliness.

Approachable, creative, professional, positive, constructive and clarified expectations at each stage . Regular and prompt communication through emails and zoom, when necessary.

What did you find most impressive or unique about this company?

We were impressed with The Great Field's management style and creativity. No problem being too small.

Are there any areas for improvement or something they could have done differently?

no

BACKGROUND

Please describe your company and your position there.

Fast moving health and consumable goods company ... FMCG, equipment, interior design

Product marketing manager

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire The Great Field?

• Brand design
• Brand consultancy
• Collateral design
• Strategic marketing
• Design consultancy

What were your goals for this project?

Rebrand and reposition several new and existing brands to drive growth awareness and re market following a grand scale merge

SOLUTION

How did you select this vendor?

Based on the great fields unique approach , innovative ideas, ability to get to the heart of the organisation and highly skilled ability

Describe the scope of their work in detail.

Complete 360 brand support

What was the team composition?

The great field became integral to our team

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

The projects always delivered on time to maximum effect

How effective was the workflow between your team and theirs?

Seemless

What did you find most impressive about this company?

I was impressed with their agile communication and passion for design. They're always doing the right thing.

Are there any areas for improvement?

None