Top Public Relations Firms
-
Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249New York, NYServices provided
See all 42 projectsMoburst is a comprehensive digital marketing agency specializing in mobile marketing, website development, and video production. The company consistently receives positive feedback, with clients praising their professionalism, creativity, and effective project management. Approximately 90% of reviews highlight their strong communication and partnership approach, while over 70% commend their ability to deliver tailored solutions that align with client goals.
$10,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 9 projectsChannel V Media is a premier public relations firm specializing in Corporate Communications, Media Relations, and Publicity. They are renowned for elevating brand reputation, increasing media coverage by up to 400%, particularly in high-value outlets, and securing over 100 articles annually for various clients. With a focus on strategic storytelling and consistent execution, 100% of reviews highlight their ability to exceed expectations, foster thought leadership, and create significant brand awareness globally.
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FLServices provided
See all 310 projectsOtter Public Relations is a reputable PR agency specializing in media relations and brand reputation. Client reviews highlight their professionalism, efficiency, and the impactful media coverage they secure, with 100% positive feedback praising their project management and communication. Many clients (about 70%) commend their value for cost and alignment with company values, establishing them as a preferred partner for enhancing online visibility and credibility.
-
UndisclosedUndisclosed2 - 9Aspen, CO
Services provided
Darnauer Group Communications is a branding firm. Headquartered in Aspen, Colorado, the team focuses on Branding and Digital Strategy.
Read more -
UndisclosedUndisclosed2 - 9Denver, CO
Services provided
Peri Marketing & Public Relations, Inc. Is a branding agency. The Denver, Colorado-based agency provides Branding and Marketing Strategy.
Read more -
Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Chicago, ILServices provided
See all 20 projectsInterdependence is a Public Relations firm specializing in media relations, corporate communications, and brand reputation. They consistently deliver high-quality media placements and strategic communications across various industries. Approximately 95% of reviews highlight their professionalism and ability to exceed expectations, particularly in maintaining brand precision and securing media coverage. Clients commend their strategic creativity and responsiveness, making them a trusted partner in public communications.
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZServices provided
See all 25 projects10 to 1 Public Relations is a Public Relations agency specializing in media and influencer relations, corporate communications, and crisis management. Client feedback is overwhelmingly positive, with 100% of reviews highlighting their professionalism, effective communication, and timely deliverables. Approximately 60% of reviewers praised their ability to enhance brand reputation and secure significant media coverage. The agency is lauded for its strategic approach in public communications, effectively increasing brand awareness and successfully managing corporate reputation.
$10,000+Undisclosed2 - 9Austin, TXServices provided
See all 13 projectsDISRUPT PR is a Public Relations agency specializing in media relations, corporate communications, and brand reputation management. They consistently receive positive feedback, with 100% of reviewers praising their professionalism, timely delivery, and effective communication. Clients highlight their expertise in securing media coverage and aligning with client values, resulting in significant brand visibility and engagement improvements.
-
UndisclosedUndisclosed2 - 9Hoschton, GA
Services provided
Woodall Creative Group is a branding agency. In Hoschton, Georgia, the company was founded in 1990. Their team provides Branding and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Bend, OR
Services provided
Branding agency Version-X Branding offers Branding and Event Marketing. They are based in Bend, Oregon.
Read more -
UndisclosedUndisclosed2 - 9Worcester, MA
Services provided
Metaphor Marketing Communications is a small Worcester, Massachusetts-based Advertising company. The team provides Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Loveland, CO
Services provided
Fyn Public Relations is an Event Marketing company. Located in Loveland, Colorado, the company was launched in 2011. Their team specializes in Event Marketing and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Comm Concepts, an Advertising company, was founded in 1994. The team offers Advertising and Event Marketing and is based in.
Read more -
Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49İstanbul, TürkiyeServices provided
See all 4 projectsWalther Kranz is a Public Relations agency specializing in media relations, corporate communications, and brand reputation for tech, Web3, gaming, and fintech industries. Across reviews, 100% of clients praised their strategic thinking and effective execution, with 20% highlighting their adeptness at using influencer networks to enhance media coverage. Clients consistently report impressive outcomes, noting their exceptional project management and cross-cultural team advantage.
$10,000+$150 - $199 / hr10 - 49Newport Beach, CAServices provided
See all 5 projectsGateway Group is a Public Relations and Investor Relations firm that excels in managing brand reputation and media relations. The company has consistently received positive feedback, with clients praising their strategic communications expertise and responsive project management. Notably, 100% of reviewers highlighted their effective media and investor relations services, citing successful brand visibility and investor confidence enhancements.
$5,000+$100 - $149 / hr10 - 49Leeds, EnglandServices provided
See all 18 projectsProhibition is a PR agency with expertise in Public Relations, Corporate Communications, and Media Relations. Across their reviews, an overwhelming 100% of feedback highlights their integrity, strong communication skills, and effectiveness in securing significant media coverage, with nearly 12 million reached through 51 pieces since November 2024. Clients commend Prohibition's innovative approach and timely project management, although some suggest improving communication streamlining.
-
UndisclosedUndisclosed2 - 9Vail, CO
Services provided
Peeples Ink PR, Ltd. Is an Event Marketing company located in Vail, Colorado. The team offers Event Marketing and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Advertising company Ore Communications is based in. Launched in 1998, the team focuses on Advertising and Branding.
Read more -
Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Amsterdam, NetherlandsServices provided
See all 18 projectsPRLab is a distinguished public relations firm renowned for its expertise in media relations, public communications, and brand reputation enhancement. With a 100% positive feedback rate, clients commend their strategic creativity, responsiveness, and professionalism. Approximately 80% of reviewers highlight their outstanding ability to align with company values and deliver within budget, while 60% appreciate their effectiveness in increasing media coverage and brand awareness.
$10,000+$150 - $199 / hr10 - 49Tel Aviv-Yafo, IsraelServices provided
See all 17 projectsPercepto is a Public Relations and Communications firm specializing in reputation management and online presence enhancement. Across its reviews, 80% highlight their exceptional project management and tailored strategies. With an impressive 88% positive feedback, clients frequently commend their adaptability and effectiveness, particularly in media relations and brand reputation initiatives.
$25,000+$300+ / hr10 - 49Newark, DEServices provided
See all 14 projectsThe Ascendant Group is a renowned Public Relations and branding firm specializing in Public Media Relations, Corporate Communications, and Brand Reputation enhancement. The company has received overwhelmingly positive feedback for its strategic media outreach, exceptional client dedication, and flexibility, with about 95% of reviews highlighting impressive media coverage and brand growth. Clients consistently praise their ability to generate significant media placements and increase social media engagement.
-
UndisclosedUndisclosed2 - 9Dar es Salaam, Tanzania
Services provided
Areacode Creative Minds is a Business Consulting company. Launched in 2017, the agency is in Dar es Salaam, Tanzania. Their team focuses on Business Consulting and Public Relations.
Read more -
UndisclosedUndisclosed2 - 9Colorado Springs, CO
Services provided
WickedThink Marketing is an Advertising company. They offer Advertising and Branding and were established in 2014. The agency is in Colorado Springs, Colorado.
Read more -
UndisclosedUndisclosed2 - 9Atlanta, GA
Services provided
Medium Blue Search Engine Marketing is a Marketing Strategy company. They provide Marketing Strategy and Public Relations and were launched in 2000. The firm is located in Atlanta, Georgia.
Read more -
UndisclosedUndisclosed2 - 9Boston, MA
Services provided
Jump Suit Group is a branding company. Their small team is based in Boston, Massachusetts and focuses on Branding and Content Marketing. The firm was founded in 2015.
Read more -
UndisclosedUndisclosed2 - 9Albany, NY
Services provided
Established in 2012, Relentless Awareness LLC is a graphic design company. The team focuses on Graphic Design and Public Relations.
Read more -
UndisclosedUndisclosed2 - 9Galway, Ireland
Services provided
Digital Strategy company Proactive Design & Marketing is headquartered in Galway, Ireland. Their services include Digital Strategy and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Wilmington, DE
Services provided
Content Marketing company The Writer's Block is located in Wilmington, Delaware. The team offers Content Marketing and Email Marketing.
Read more -
UndisclosedUndisclosed2 - 9Germantown, WI
Services provided
Advertising company White Rice Advertising & PR is in Germantown, Wisconsin. They provide Advertising and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Oshkosh, WI
Services provided
Based in Oshkosh, Wisconsin, Continental Creative Services is an Advertising company. The team offers Advertising and Web Design.
Read more -
UndisclosedUndisclosed2 - 9Brookfield, WI
Services provided
Located in Brookfield, Wisconsin, Seroka is a branding firm. The team provides Branding and Digital Strategy.
Read more -
UndisclosedUndisclosed2 - 9Chelmsford, MA
Services provided
Vario Creative is an Event Marketing company. Their team is headquartered in Chelmsford, Massachusetts and offers Event Marketing and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Portland, ME
Services provided
Verve Digital Marketing is an Email Marketing company. They are headquartered in Portland, Maine, and their services include Email Marketing and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Buffalo Grove, IL
Services provided
Established in 1987, Creative Technical Resources, a small Advertising company, is based in Buffalo Grove, Illinois. Their team specializes in Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Kaneohe, HI
Services provided
Advertising company Digital Krunch, LLC specializes in Advertising and Email Marketing. They were launched in 2014.
Read more -
UndisclosedUndisclosed2 - 9Ridgewood, NJ
Services provided
Get It Done Marketing is a Ridgewood, New Jersey-based branding firm. They specialize in Branding and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Greensboro, NC
Services provided
King's English, an Advertising company, was launched in 1994. The firm specializes in Advertising and Public Relations.
Read more -
UndisclosedUndisclosed2 - 9Valdosta, GA
Services provided
BrandSouth, LLC is an Advertising company. The Valdosta, Georgia-based company was launched in 2016. Their services include Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Kharkiv, Ukraine
Services provided
SEO Evolution is a web development company. Their team is headquartered in Kharkiv, Ukraine. The firm specializes in Web Development and Public Relations.
Read more -
UndisclosedUndisclosed2 - 9Laurel, MD
Services provided
Avant Garde Digital Media, a branding firm, is in Laurel, Maryland. Their services include Branding and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Annapolis, MD
Services provided
PPC agency Monkey Fist Digital was founded in 2012. In Annapolis, Maryland, the team focuses on Pay Per Click and Advertising.
Read more -
UndisclosedUndisclosed2 - 9Columbia, MD
Services provided
Advertising company Corner Unit Media was founded in 2015. The team provides Advertising and Branding and is located in Columbia, Maryland.
Read more -
UndisclosedUndisclosed2 - 9Las Condes, Chile
Services provided
Profile is a branding company. The small Las Condes, Chile-based team offers Branding and Digital Strategy. The firm was established in 2002.
Read more -
UndisclosedUndisclosed2 - 9Lexington, KY
Services provided
Prospecttrax is a small website development company. They provide Web Development and Mobile App Development and were launched in 2010.
Read more -
UndisclosedUndisclosed2 - 9Decatur, GA
Services provided
Founded in 2006, TinRoof Marketing & Design is an Advertising company. Located in Decatur, Georgia, the team offers Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Fall River, MA
Services provided
Tetreault Advertising & Public Relations Inc. Is an Advertising company. The team specializes in Advertising and Marketing Strategy, and the company is based in Fall River, Massachusetts.
Read more -
UndisclosedUndisclosed2 - 9Royal Oak, MI
Services provided
Grow Cannabis Marketing is a Content Marketing company located in Royal Oak, Michigan. Their services include Content Marketing and Marketing Strategy.
Read more -
UndisclosedUndisclosed2 - 9Farmington Hills, MI
Services provided
Based in Farmington Hills, Michigan, Fucini Productions is a Digital Strategy company. They provide Digital Strategy and Email Marketing.
Read more -
UndisclosedUndisclosed2 - 9Savannah, GA
Services provided
Collective Marketing is a small branding firm located in Savannah, Georgia. The team provides Branding and Event Marketing.
Read more -
UndisclosedUndisclosed2 - 9Smyrna, GA
Services provided
Established in 1996, AP Advertising & Public Relations, Worldwide is a small branding firm located in Smyrna, Georgia. Their team provides Branding and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Milwaukee, WI
Services provided
Moon Landing, Inc. Is a branding agency. They are based in Milwaukee, Wisconsin. Their team focuses on Branding and Digital Strategy.
Read more -
UndisclosedUndisclosed2 - 9Sterling, VA
Services provided
Mirza PR is a branding agency. The Sterling, Virginia-based agency was launched in 2007. Their services include Branding and Market Research.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Aliste Marketing Inc. Is a branding agency. Located in Boston, Massachusetts, their small team offers Branding and Content Marketing. The agency was established in 2008.
Read more -
UndisclosedUndisclosed2 - 9Mundelein, IL
Services provided
Established in 2006, Robbins Group is an Advertising company. Their team provides Advertising and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9Winston-Salem, NC
Services provided
Located in Winston-Salem, North Carolina, One Hero Creative is an Advertising company. Their services include Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Tuscaloosa, AL
Services provided
Cartography Consulting is a social media marketing agency. Headquartered in Tuscaloosa, Alabama, the team specializes in Social Media Marketing and Web Design.
Read more -
UndisclosedUndisclosed2 - 9Davenport, IA
Services provided
Mandle Design, Inc. Is a branding firm. Their small team is headquartered in Davenport, Iowa. Their team provides Branding and Mobile App Development.
Read more -
UndisclosedUndisclosed2 - 9Lafayette, IN
Services provided
Located in Lafayette, Indiana, Sitewise Digital is a small public relations firm. The team provides Public Relations and Search Engine Optimization.
Read more -
UndisclosedUndisclosed2 - 9Raleigh, NC
Services provided
Established in 2008, Greenroom Communications LLC is a Digital Strategy company. The firm focuses on Digital Strategy and Public Relations, and is small.
Read more -
UndisclosedUndisclosed2 - 9Davenport, IA
Services provided
Riffle is an Advertising company. The company is located in Davenport, Iowa. Their services include Advertising and Branding.
Read more -
UndisclosedUndisclosed2 - 9Ottawa, Canada
Services provided
Advertising company Extension Marketing Inc. Was launched in 2014. Headquartered in Ottawa, Canada, the team offers Advertising and Graphic Design.
Read more -
UndisclosedUndisclosed2 - 9
Services provided
Anoris. Is a small -based graphic design company. Their services include Graphic Design and Advertising.
Read more
Share your project goals, and we’ll connect you with verified partners who fit your budget and timeline.
Get My Matches
Tell us what you need — we’ll match you with top agencies in minutes.
Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Public Relations Agencies
-
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FL
Ability to deliver
39.2/40.020/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr10 - 49Los Angeles, CA
Ability to deliver
38.6/40.020/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
60% Public Relations40% Other -
$25,000+$200 - $300 / hr50 - 249Washington, DC
Ability to deliver
39.9/40.020/20 Reviews10/10 Clients & Experience9.9/10 Market PresenceService focus
40% Public Relations60% Other -
$1,000+$100 - $149 / hr50 - 249Sarasota, FL
Ability to deliver
37.6/40.017.8/20 Reviews10/10 Clients & Experience9.8/10 Market PresenceService focus
65% Public Relations35% Other -
$5,000+Undisclosed2 - 9Uster, Switzerland
Ability to deliver
37.5/40.017.8/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Public Relations -
$1,000+$100 - $149 / hr10 - 49Philadelphia, PA
Ability to deliver
37.3/40.018.2/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZ
Ability to deliver
37.1/40.018/20 Reviews9.7/10 Clients & Experience9.5/10 Market PresenceService focus
80% Public Relations20% Other -
$5,000+$100 - $149 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
37.1/40.017.4/20 Reviews10/10 Clients & Experience9.7/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
37/40.017.8/20 Reviews10/10 Clients & Experience9.2/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+$300+ / hr10 - 49Dubai, United Arab Emirates
Ability to deliver
36.9/40.018.2/20 Reviews9.3/10 Clients & Experience9.3/10 Market PresenceService focus
80% Public Relations20% Other -
$5,000+$150 - $199 / hr50 - 249Chicago, IL
Ability to deliver
36.8/40.019/20 Reviews8.4/10 Clients & Experience9.5/10 Market PresenceService focus
100% Public Relations -
$5,000+$100 - $149 / hr2 - 9Calgary, Canada
Ability to deliver
36.8/40.018.2/20 Reviews10/10 Clients & Experience8.6/10 Market PresenceService focus
100% Public Relations -
$10,000+$300+ / hr2 - 9Toronto, Canada
Ability to deliver
36.5/40.017.2/20 Reviews10/10 Clients & Experience9.3/10 Market PresenceService focus
100% Public Relations -
$10,000+$100 - $149 / hr250 - 999New York, NY
Ability to deliver
36/40.018/20 Reviews8.1/10 Clients & Experience10/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+$150 - $199 / hr2 - 9Vancouver, Canada
Ability to deliver
35.9/40.017.6/20 Reviews9.4/10 Clients & Experience8.9/10 Market PresenceService focus
90% Public Relations10% Other -
$10,000+Undisclosed10 - 49Fort Lauderdale, FL
Ability to deliver
35.9/40.016.8/20 Reviews9.2/10 Clients & Experience9.9/10 Market PresenceService focus
70% Public Relations30% Other -
$10,000+Undisclosed10 - 49Houston, TX
Ability to deliver
36.6/40.017/20 Reviews9.8/10 Clients & Experience9.8/10 Market PresenceService focus
55% Public Relations45% Other -
$10,000+$100 - $149 / hr10 - 49Toronto, Canada
Ability to deliver
35.6/40.016.8/20 Reviews9.5/10 Clients & Experience9.3/10 Market PresenceService focus
100% Public Relations -
$5,000+$200 - $300 / hr10 - 49Brea, CA
Ability to deliver
35.1/40.017.2/20 Reviews9.1/10 Clients & Experience8.8/10 Market PresenceService focus
65% Public Relations35% Other -
$1,000+Undisclosed10 - 49San Diego, CA
Ability to deliver
36.3/40.017.4/20 Reviews9.6/10 Clients & Experience9.3/10 Market PresenceService focus
50% Public Relations50% Other -
$5,000+Undisclosed2 - 9Surry Hills, Australia
Ability to deliver
34.3/40.016.6/20 Reviews9.2/10 Clients & Experience8.6/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr50 - 249Ardmore, PA
Ability to deliver
34.3/40.016.6/20 Reviews10/10 Clients & Experience7.7/10 Market PresenceService focus
60% Public Relations40% Other -
$25,000+$200 - $300 / hr50 - 249New York, NY
Ability to deliver
36.2/40.017.2/20 Reviews9.7/10 Clients & Experience9.3/10 Market PresenceService focus
40% Public Relations60% Other -
$10,000+$150 - $199 / hr50 - 249Reading , England
Ability to deliver
34.2/40.018.2/20 Reviews9.2/10 Clients & Experience6.7/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.1/40.017.4/20 Reviews9.1/10 Clients & Experience7.6/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+< $25 / hr50 - 249Bondi Junction, Australia
Ability to deliver
34/40.020/20 Reviews5.3/10 Clients & Experience8.7/10 Market PresenceService focus
90% Public Relations10% Other -
Undisclosed$200 - $300 / hr10 - 49Spring Hill, Australia
Ability to deliver
33.6/40.016.8/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
65% Public Relations35% Other -
$10,000+Undisclosed10 - 49Denver, CO
Ability to deliver
34.4/40.016.2/20 Reviews9.2/10 Clients & Experience9.1/10 Market PresenceService focus
55% Public Relations45% Other -
$5,000+$150 - $199 / hr10 - 49Redfern, Australia
Ability to deliver
33.6/40.017/20 Reviews9.1/10 Clients & Experience7.5/10 Market PresenceService focus
100% Public Relations -
$1,000+Undisclosed10 - 49Irvine, CA
Ability to deliver
33.6/40.018.8/20 Reviews5.2/10 Clients & Experience9.6/10 Market PresenceService focus
70% Public Relations30% Other
Latest Public Relations Articles
See all articles
Why Consumer Privacy Has Become a Core Brand Value
Consumer privacy has become a core brand value. Learn how rising awareness and regulation could reshape your branding strategy.
Public Relations Agency FAQs
Make sure you understand the full scope of services PR agencies offer before choosing the right one for you. The cost, specialization, and KPIs delivered against will depend on your needs but also the type of agency you select. Confirm you're making the best choice with our FAQs and top tips for hiring a PR agency.
Clutch recognizes agencies skilled in media outreach, crisis communications, and reputation management twice a year based on a proprietary methodology. The top PR firms for Fall 2025 include:
Popular PR KPIs include:
- Media Coverage – Number and quality of earned media placements
- Audience Reach – How many people saw your PR content
- Sentiment Analysis – Positive, neutral, or negative tone in coverage
- Social Media Engagement – Likes, shares, comments, and mentions
- Website Traffic & Conversions – Increase in visitors or leads following PR efforts
- Crisis Response Time – Speed and effectiveness of brand communication during issues
A PR agency (public relations agency) helps businesses manage their public image and communications strategy. It builds brand credibility through media relations, press releases, events, and crisis communications—ensuring a strong, positive reputation across digital and traditional channels.
A publicist typically focuses on individual clients or one-off publicity efforts—mainly gaining press coverage and managing appearances.
A PR agency offers broader, strategic services, including brand positioning, crisis management, stakeholder communications, and integrated media planning.
Most PR agencies provide a mix of strategic and tactical services, including:
- Media Relations – Securing press coverage and building relationships with journalists
- Crisis Communication – Managing brand reputation during challenges or negative press
- Social Media PR – Guiding brand perception through social platforms
- Content Creation – Writing press releases, blog posts, thought leadership articles
- Event Planning – Coordinating press events, product launches, and conferences
- Influencer & Thought Leadership PR – Building credibility through industry leaders
- Reputation Management – Monitoring public sentiment and enhancing brand image
- Internal Communications – Aligning messaging for employees and stakeholders
Hiring a public relations agency helps elevate your brand’s reputation and visibility. A PR agency can:
- Increase media exposure and brand awareness
- Manage crises and prevent reputational damage
- Strengthen relationships with media and influencers
- Engage audiences with compelling storytelling
- Position your brand as a trusted industry leader
- Support investor relations and stakeholder trust
PR agencies vary in size, specialization, and service style:
- Boutique PR Agencies – Small, personalized firms focused on niche markets
- Enterprise PR Agencies – Large agencies with global media networks and full-service capabilities
- Industry-Specific PR Agencies – Focused on verticals like tech, healthcare, fashion, or finance
- Traditional PR Agencies – Specializing in legacy media like newspapers, TV, and radio
- Digital PR Agencies – Emphasizing online visibility, SEO, influencer partnerships, and content strategy
PR agency pricing depends on agency size, experience, and campaign scope. Most PR projects on Clutch cost between $10,000 - $49,999. Pricing may also vary based on location, deliverables, and retainer vs. project-based models.
To find the right PR partner:
- Define Your Goals – Identify if you need crisis management, media outreach, or brand positioning
- Set a Budget – Know what you're comfortable investing monthly or per campaign
- Research Agencies – Look for relevant industry experience and successful case studies
- Check Reviews – Read client testimonials and agency performance insights
- Evaluate Services – Ensure they offer the full range of PR services your brand requires
- Meet the Team – Assess cultural fit, expertise, and communication style